Adapt and Thrive in this Crisis
Do you need a better way to reach consumers, restructure your supply chain and your company's assets? They say muddy waters make for great fishing. It's time. We can do this!
Pivot
We have been ardent beleivers in lean methodology and lean marketing over the years, and if you're familiar with the lingo, it's time to pivot.
We define a Pivot in this 2020 crisis as a planned, methodical revision of the product, business processes and strategy.
This year, we've helped a client shift from selling laser cutters to open and use their own products to make plastic face covers to a better ROI. Another to source from Mexico instead of Asia. Another to shift from pest control to thermonebulization to sanitize public spaces. A hand sanitizer factory to secure alcohol sourcing when their original provider tripled costs. The opportunities are there. React now.